Friday, September 28, 2007

The Future of Content Pt4

Will Woods' contribution to our four way blog debate experiment is now up. He rounds off with an interesting list of predictions.

"(1) A cashless and cacheless society...

(2) Personalised filtering...

(5) Those who think they control information will get a wake up call...

(7) People will become the user interface...

(8) Technology will diversify not integrate?"

It's been an interesting exercise in sharing some thoughts openly and in a semi-structured fashion with colleagues. AJ Cann found the postings too long for what he would usually expect of blogs and reckons the power of blogging lies in microchunking content. Certainly blogs are terrific for just that, especially when you do most of your blog reading via an rss news reader as I do. But I share Martin's view of the value of variety in blogs. The kinds of blogs I read serve broadly four different functions for me -
  • News/information/serendipity/professional currency - e.g. John Naughton
  • Commentary (both general and in-depth) and techno-gadgetry - e.g. Tony Hirst

None of the blogs mentioned reside exclusively in the category I've noted them under and the beauty of the format is they can and do move across the boundaries where necessary. In any case Martin has drawn some conclusions and also has some general thoughts on the experiment, which are well worth a read.

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